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Mobile conversion rates 55% higher than the industy average.
Yes, really.

Improving Enterprise Mobility

Over the past two years, many digital delivery organizations have increasingly focused on using a responsive approach that adapts web content to different devices on demand. This report summarizes the results of a direct market survey conducted by Forrester Research, surveyed more than 160 companies that have recently completed responsive web design project.

Key Findings

• HTML5 is gaining traction as a preferred mobile development approach.

• Tactical adoption of responsive web design is high.

• A mobile strategy that builds on existing investments pays off best.

• Tactical approaches to mobile development will yield to strategic solutions in 2014.

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